What is Web Tools?
A web tool is a small application that lets a visitor complete a task on your site: price calculation, eligibility lookup, file conversion, form pre-assessment.
It does two jobs at once. The visitor finds the answer they were looking for on your site, and you learn their need before reaching the quote stage. These tools also attract search traffic on their own.
What's included?
- Tool design and calculation logic
- Interface design and mobile compatibility
- API development if server-side processing is needed
- Making results shareable or downloadable
- Usage measurement
- SEO content for the tool page
How we work
- 01
Rule extraction
The logic of the calculation or lookup is written down.
- 02
Interface design
Inputs are kept to a minimum; every extra field lowers usage.
- 03
Development
Built to run in the browser whenever possible.
- 04
Testing
Verified with edge values.
- 05
Launch and measurement
How many people use it and where they drop off is tracked.
What determines the price?
Since every project is different, we don’t give a single list price. The items that determine the quote are:
- Complexity of the calculation or lookup logic
- Whether server-side processing is needed
- Whether an external service connection exists
- Format of the result output (screen, PDF, email)
Frequently Asked Questions
Not when set up correctly. Tools sit on a separate page and load only when that page is opened.
Yes, there are free tools open for use on our site; all were built with the same approach.
Not unless necessary. In tools that run in the browser the data never leaves the device; this is both fast and clean in terms of privacy.