SEO is sequential work: first the technical foundation is fixed, then content is produced that answers the questions people actually ask, and finally authority is built up. Work that breaks the order lowers the return on effort.
GEO has been added to this: some users now type their question not into a search box but directly into AI tools. Being cited as a source there requires information that stays understandable even when taken out of context.
What's included?
Technical audit: heading structure, canonical, sitemap, speed, mobile
Keyword and question research
Content plan and article production
Internal linking structure
Structured data (Organization, Article, FAQ, Breadcrumb)
GEO adjustments: question-style headings, direct answers, llms.txt
Monthly reporting and next-period plan
How we work
01
Audit
The current state is measured; technical gaps and content gaps are listed.
02
Prioritisation
Items with the fastest return come first.
03
Technical fixes
The foundation is strengthened before content work.
04
Content production
Regular publishing from a topic list drawn from incoming questions.
05
Measurement
Which page moves for which query is tracked with search console data.
What determines the price?
Since every project is different, we don’t give a single list price. The items that determine the quote are:
The site's current technical state
Monthly content volume to be produced
Intensity of competition
Who writes the content
Reporting frequency
Frequently Asked Questions
No agency can guarantee that; the search engine determines ranking. Be cautious of offers that guarantee it.
As organic traffic grows, dependence on ads decreases, but the two do different jobs. Ads provide instant visibility, SEO provides lasting visibility.
Not a separate budget item. Most of the work is already part of good SEO; the difference is in prioritisation and the form of the content.
Either is possible. The best result comes from the person who knows the business providing the raw information and us editing it.