What is SEO analysis and what is it for?
Audits a page's technical SEO: whether title and meta description exist and their lengths are right, whether a single h1 is used, whether images lack alt text, whether canonical is defined and whether the page is mobile-friendly. These are the basics that must be in place before starting content work; when they are missing, no matter how good the content, you won't see the return.
Frequently Asked Questions
- Enter the address of the page you want to analyse.
- Go through the warnings in the report in order of importance.
- Fix the basics first: title, description and h1.
- Analyse again after fixing to verify.
50-60 for the title and 120-160 for the description is a good range. Longer ones get cut off in search results.
The h1 declares the page's main topic. With more than one it becomes unclear which topic is primary; use h2 and h3 for subsections.
No. Priority is on the basics such as title, description, h1 and canonical. Some warnings may be acceptable depending on the page's purpose.
No. It audits the page's technical state. For ranking tracking you need to look at Google Search Console data.